
Jennifer Richard
Principal
E-commerce tech, Vertical software, SMB software, Crypto, Web3, Future of Health
“Working in VC requires the same mentality as working at an early-stage start-up: you wear a lot of hats, and no responsibility is too big or too small. You are in the trenches with a team of people who share a singular vision, working together to get it done.”
What founders have to say
"Jen is a polymath who is able to tackle any question or issue we throw at her."
Daniel Liebeskind, CEO & Founder, Topia
Bio
My curiosity for technology was first sparked when I got my hands on a Windows 95 computer and dial-up internet. By 4th grade, I’d taught myself to code and was building websites in all types of nerdy internet communities. Since then, I’ve spent quite some time building on that passion.
I have been an operator in three venture-backed startups (2 of which I was on the founding team) and saw two of them through successful exits. I’ve built e-commerce platforms from the ground up, managed global logistics and support operations, and developed a deep understanding of customers and vertical markets. After 6 years in the operator seat, I decided to transition to venture capital, which allows me to grow and support the ecosystem without being tethered to one role or company.
I’ve received a BA from Emory University, MBA from Berkeley Haas, and am also a Kauffman Fellow. I’m currently based out of my hometown of Los Angeles and couldn’t be more excited to continue building the tech ecosystem here #LongLA. When I’m not chasing unicorns or planning my next trip, I like to wakeboard, hike, and ride horses.
What’s a Rich Text element?
The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.
Static and dynamic content editing
A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!
How to customize formatting for each rich text
Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.
What it's like to work with me
A big reason why I'm in this industry is because I want to make an impact. When working with founders I try to be as direct, transparent, and human as possible. I want to get to the "why" behind what you're doing and the impact you hope to make. I'm looking for authentic interactions that disprove the stereotypical VC narrative.
Interesting fact
I began riding horses at age three and met Trevor Noah (before he was an A-lister) while studying abroad in Cape Town.
Favorites
Book: Just Mercy, The Handmaid's Tale
Movie: The Green Mile
App: NYT Cooking
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The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.
Static and dynamic content editing
A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!
How to customize formatting for each rich text
Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.